Add Culture to Your Gifts

Every year, when the holidays come around, I’m reminded of how much wrapping paper says about the person giving the gift. Some people keep it simple. Some people go full glitter. But me? I want wrapping paper that looks like me, and my culture. That’s why I always shop Black-owned stationery brands, especially during Christmas.

If you’ve ever walked into any of the big box stores and felt like none of the designs matched your vibe, your family, or your traditions, you’re not alone. For years, gift paper aisles didn’t reflect us at all. Thankfully, Black-owned stationery companies are stepping in with beautiful, creative, and culturally-rich designs that feel like home. Whether it’s bold patterns, holiday styles with Black families, or year-round prints with melanin magic, these brands make gifting feel personal.

This list highlights 11 Black-owned wrapping paper and stationery brands that will completely transform your gift-giving this season, because your presents deserve personality too.

Why Representation Matters

Black-owned wrapping paper is more than just paper, it’s a representation. It’s a small but powerful way to support Black artists, celebrate culture, and add meaning to the holidays. These brands pour care, creativity, and intention into every design, from Christmas gift paper to everyday stationery.

And honestly, buying from Black-owned stationery stores feels good because your purchase actually supports an entrepreneur, a family, a dream, not a big-box corporation. So, whether you’re wrapping Christmas gifts, birthday presents, or “just because” surprises, choosing Black-owned options shifts money, visibility, and opportunities directly into our communities.

Plus, let’s be real… these designs just hit different. They’re bold. They’re stylish. They’re made with us in mind. And they’re guaranteed to make your gifts stand out under any tree.

How to Choose the Right Black-Owned Wrapping Paper

As you start prepping for the holidays, think of this list as your cheat code to finding the cutest, most thoughtful, and culturally rich wraps. Each brand offers something different, Afrocentric prints, minimalist designs, Christmas-themed illustrations, bright patterns, or sleek and modern styles.

You’ll notice many of these companies also sell greeting cards, planners, journals, stickers, and stationery, so you can get matching sets that make your whole gift look intentional. Some even offer digital cards or personalized options so your holiday gifting feels even more special.

Whether you’re the friend who goes all out for aesthetics or the person who just wants gift paper that isn’t boring, these Black-owned paper companies have you covered.

11 Black-Owned Wrapping Paper & Stationery Brands

Makena Prints — Bold, modern, culturally-inspired wrapping paper and stationery you won’t find anywhere else.
https://www.makenaprints.com/

Be Rooted — One of the first Black-owned stationery brands sold in major retailers. Their gift paper and accessories center Black women beautifully.
https://berootedco.com/

Mah Melanin — A brand celebrating melanin and culture with beautiful wrapping paper featuring Black characters and vibrant patterns.
https://mahmelanin.com/

Black Paper Party — If you want Christmas gift paper featuring Black Santas, Black families, and holiday joy that feels familiar—this is your go-to.
https://www.blackpaperparty.com/

Culture Greetings — Known for greeting cards featuring Black artwork and messages, they also offer wrapping paper perfect for any occasion.
https://culturegreetings.com/

Folkus — A fresh, artistic brand that brings bold, stylish wrapping paper with patterns rooted in culture and identity.
https://www.folkus.co/

Green Top Gifts — Home of the legendary Clarence Claus! Their Christmas wrapping paper is iconic and perfect for families.
https://greentopgifts.com/

Midnight Reflections — A luxury-feel brand offering elegant wrapping paper designs, journals, and stationery with a Black-culture twist.
https://midnightreflectionsllc.com/

Black Wrapped — A standout Etsy shop featuring Afrocentric wrapping paper, gift bags, and stationery.
https://www.etsy.com/shop/BlackWrapped

Candy Rays — Another Etsy gem known for colorful prints, Black-themed Christmas designs, and unique holiday wrapping paper.
https://www.etsy.com/shop/CandyRays

BlueJonesCo — Creative, fun, and unapologetically Black stationery and wrapping paper designs for holidays and everyday gifting.
https://www.etsy.com/shop/BlueJonesCo

Why You Should Buy from Black-Owned Stationery Stores

Shopping from these Black-owned stationery companies does more than refresh your gift presentation. It helps sustain artists, creatives, and families who pour culture into every sheet of wrapping paper. These brands aren’t just offering products; they’re offering representation, storytelling, and celebration.

And even beyond Christmas, many of these businesses create year-round stationery and lifestyle goods. So if you’re building an aesthetic desk, sending thoughtful cards, or planning your 2025 organization, you can keep supporting these brands long after the holiday season ends.

Make Your Gifts Look Good, Feel Good, and Support the Culture

No matter your wrapping style, minimalist, bold, traditional, or extra, there’s a Black-owned option that fits your vibe. This holiday season, consider swapping out the generic rolls for wrapping paper that celebrates us and supports our community. Whether you’re buying one roll or stocking up for the year, these 11 brands will make every gift look intentional, thoughtful, and full of culture.

Plus, you already know your family is going to be asking, “Where did you get this wrapping paper from?” And now you’ll have the best answer.

Shop Intentionally This Season

The holidays are the perfect time to support Black-owned businesses, and wrapping paper is such an easy way to start. These 11 brands combine creativity, culture, and representation in a way mainstream retailers don’t. Whether you’re wrapping Christmas gifts, birthday presents, or something small “just because,” choosing Black-owned wrapping paper makes your gift feel more personal and more connected to the community.

Shop intentionally. Wrap beautifully. Support Black creatives.